Spend and revenue by channel
Compare investment with business revenue across the current channel snapshot.
No channel data is available. Connect a channel to compare spend and revenue.
Last 30 days
AI data-driven multi-touch
Channel comparisons use the current available channel snapshot
Total spend
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Sourced revenue
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Blended ROAS
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Leads
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No portfolio metrics are available for this range.
Connect a marketing source or select a date range with channel activity to see performance.
Efficiency quadrant
Lower cost per lead and higher ROAS indicate stronger efficiency.
No channels have defined CPL and ROAS ratios yet. Activity with valid spend and lead data will appear here.
Channel comparison
Use the channel rows to focus the charts, or open its campaign portfolio.
| Channel | Traffic | Leads | Conversion rate | Spend | CPL | CAC | Revenue | ROAS | Campaigns |
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No channel results to display.
Connect a marketing channel to start comparing its traffic, leads, and revenue.
Budget reallocation simulator
Model a campaign-level shift before updating planned budgets.