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Last 30 days
AI data-driven multi-touch
Benchmark: previous period
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Customer journey pathways
Observed ordered channel touchpoints leading through the workspace.
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Review lead recordsPaths reflect touchpoints recorded in the workspace; customer revenue includes only converted customer records.
Attribution model comparison
Attributed revenue credit by channel across models.
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Attribution breakdown
Campaign-level revenue credit and acquisition efficiency for the selected model.
AI data-driven multi-touch
Attributed revenue and ROAS use the selected model. First- and last-touch revenue show the provided comparison values; CAC is the workspace snapshot value.
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